RTIC Outdoors Revamps Drinkware Line with Upgrades

PUBLISHED ON

October 25, 2024

TEXT BY

Editorial Team

RTIC Outdoors Unveils Upgraded Drinkware Line

RTIC Outdoors, a renowned brand for outdoor gear, has introduced an updated drinkware line that promises to improve beverage taste. This new line incorporates ceramic lining to prevent metallic flavors and odors, and features silicone bases for quiet placement. The collection includes nine new products within four distinct lines: The Essential Collection, The Road Trip Collection, The Outback Collection, and The Journey Collection.

Introducing RTIC's Revamped Drinkware Line - Courtesy of RTIC

Variety of Collections for Every Need

These drinkware options are designed for exceptional taste, practicality, and ease. Customers can choose from a variety of ceramic-lined and silicone-based products available in both classic and seasonal colors:

The Essential Collection

Priced between $14.99 and $19.99, this collection is perfect for daily use. It boasts color-coordinated lids and includes RTIC’s classic designs, such as the Essential Tumblers in 20oz, 30oz, and 40oz sizes, as well as the Essential Pint Tumbler, Essential Low Ball Tumbler, and Essential Coffee Mug.

The Road Trip Collection

Ranging from $19.99 to $44.99, this collection features stylish designs with handles for convenient carrying during travels. It comprises the Road Trip Tumbler in 30oz and 40oz sizes, Road Trip Travel Mug in 16oz and 20oz sizes, and introduces a new 64oz Road Trip Tumbler.

The Outback Collection

Priced from $19.99 to $49.99, the Outback Collection is built for active lifestyles, offering durable designs for all-day hydration in outdoor settings. It includes color-matched lids and features the Outback Bottle in 32oz and 40oz sizes, with an Outback Jug to be released later.

The Journey Collection

Priced between $13.99 and $19.99, this line is crafted for on-the-go hydration. It includes slim, leak-proof, easy-sip bottles like the Journey Bottle in 16oz, 20oz, and 26oz sizes, and the new 12oz Little Journey Bottle designed for children, complete with an easy flip and go-lid and a carrying ring for small hands.

Commitment to Quality and Innovation

“At RTIC, we are always looking to enhance our product lines and provide category innovation, which is why we are thrilled to unveil a brand new drinkware line designed to elevate our consumers’ beverage experience. With a commitment to being overbuilt, not overpriced, we actively listen to our customers feedback, using this knowledge to help us provide innovative features that address the concerns of our customers while staying at an affordable price point.”

Bill Pond

CEO of RTIC Outdoors

Advanced Features for Superior Performance

The drinkware collection is crafted using 18/8 recycled stainless steel and includes double-wall insulation with vacuum sealing to keep beverages cold for up to 24 hours and hot for up to 6 hours. Additionally, each item has a UV heat-protective layer to maintain cold performance even under the sun.

YOU ASKED…

What is the main feature of RTIC’s new drinkware line?

The main feature of RTIC’s new drinkware line is the ceramic lining, which prevents metallic tastes and odors in beverages.

How many new products are in the RTIC drinkware lineup?

The RTIC drinkware lineup includes nine new products across four collections.

What materials are used in the new RTIC drinkware?

The new RTIC drinkware is made from 18/8 recycled stainless steel and features double-wall insulation with vacuum sealing.

What is the price range for the Essential Collection?

The Essential Collection is priced between $14.99 and $19.99.

Media: Courtesy of RTIC.

Editor’s Note: All listed prices were correct at the time of publication. This article contains editorial selections and paid partnerships. Please note that this article may contain some affiliate links to products and we may receive a commission for selected purchases.

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