Pininfarina, founded in 1930 by legendary car designer Battista “Pinin” Farina, is an Italian car design firm and coachbuilder. Known worldwide for its high-end and iconic designs, Pininfarina has shaped the look of some of the most luxurious cars, including Ferrari and Maserati. The company, now a part of the Mahindra Group, continues to innovate, venturing into electric vehicles and beyond automotive, into industrial, interior, yacht, and aerospace design. The company is headquartered in Turin, Italy, staying true to its Italian roots.
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