Mercedes-Benz G-Class Stronger Than Diamonds Edition: A Symbol of Everlasting Love

Unveiling the Special Edition

The campaign film highlights the exclusive features of the G-Class, making it a desirable Valentine’s Day gift. The campaign “A love that lasts forever. Stronger than diamonds,” is broadcasted on Mercedes-Benz’s social media platforms upon the market launch and delivery to customers.

Exclusive Features of the G-Class STRONGER THAN DIAMONDS Edition

This special edition stands out with its MANUFAKTUR paint color named rosewood grey magno, a hue developed exclusively for this edition. The luxury extends to the interior with a MANUFAKTUR all-leather package in black nappa leather contrasted with rose stitching.

Diamonds and More

The car features 25-carat diamonds set into all four stainless steel door locking pins, and the exterior handles carry an embossed diamond logo. Even the vehicle key bears the special edition’s name and the diamond insignia on a genuine silver badge.

Ethically Sourced Diamonds and More

Customers will receive a certificate from the Responsible Jewellery Council (RJC) confirming that the diamonds originate from sources that are ethically, socially, and ecologically responsible.

The Price Tag

The net list price in Germany is set at 175,000 euros.

Unfolding the Campaign

The 360-degree campaign “A love that lasts forever. Stronger than diamonds,” runs on the Mercedes-Benz social media channels. The G-Class STRONGER THAN DIAMONDS Edition will be on display in Studio Odeonsplatz by Mercedes-Benz in Munich from February 14 till March 2, 2024.

Timeline of the Campaign

The campaign starts on February 14, 2024.

Credits

Credit for the idea, concept, and implementation goes to teamx, with production by Services United Sina Linke. Post-production was handled by SK Difference, and music by Tracks and Fields – synchro license “Fever” (Charlie McClean).

YOU ASKED…

What is special about the Mercedes-Benz G-Class STRONGER THAN DIAMONDS Edition?

This limited edition model is a symbol of everlasting love, featuring exclusive design elements and 25-carat diamonds set in the door locking pins.

How many units of the G-Class STRONGER THAN DIAMONDS Edition are available?

The G-Class STRONGER THAN DIAMONDS Edition is limited to just 300 units worldwide.

Where can I see the G-Class STRONGER THAN DIAMONDS Edition?

The car will be on display at Studio Odeonsplatz by Mercedes-Benz in Munich from February 14 until March 2, 2024.

Are the diamonds ethically sourced?

Yes, customers will receive a certificate from the Responsible Jewellery Council (RJC) confirming the ethical, social, and ecological responsibility of the diamond sources.