Kylian Mbappé Kicks Off Nike’s “Victory Mode” Tour

PUBLISHED ON

May 5, 2024

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Editorial Team

Nike

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May 5, 2024

Editorial Team

The “Victory Mode” Tour

Football icon Kylian Mbappé and his foundation, IBKM, kicked off Nike’s “Victory Mode” tour by hosting a multisport event for young athletes in front of the Nike House of Innovation in Paris.
Over 2,000 young people participated in running, breakdancing, tennis, football, and basketball challenges on the Champs Elysées.
Nike will host six additional Victory Mode events throughout the spring and summer in greater Paris to encourage youth to give their best through sports.

Nike partnered with football icon Kylian Mbappé and his namesake Inspired by Kylian Mbappé foundation to host a day of sport for thousands of young athletes in Paris, kicking off a series of events to encourage youth to give their best through sports.

Event Highlights on the Champs Elysées

More than 2,000 teenagers gathered Sunday, May 5, in front of the iconic Nike House of Innovation on the Champs Elysées to take part in individual running, breakdancing, tennis, football, and basketball challenges alongside their role model.

Kylian Mbappé’s Vision

“A year ago, I wanted to organize a sports challenge with 2,024 young people on the most beautiful avenue in the world with my foundation,” says Kylian, a Nike ambassador. “I am happy to say today that we have done it, and thanks to Nike, with whom we share the same values and ambitions: to inspire youth to give their best through sports.”

First Stage of the Tour

This event is the initial phase of Nike’s ‘Victory Mode’ tour, offering youth in Île-de-France the chance to explore new sports and engage in motivating challenges.

Upcoming Events

The next event is on May 18 in Nanterre, celebrating the return of basketball star Victor Wembanyama to France. There will be five more events in the greater Paris area in June and July, leading up to the grand finale at Centre Pompidou on August 11.

Inspiration from Champions

Kylian says, ‘Just like these young people, great champions inspired me. They motivated me to push my limits and be the best. That’s what victory mode is about. Today, I am proud to share these values with the next generation.’

Registration and Participation

Victory Mode events, organized with Golden Blocks, Nike’s long-time partner in France, are open to everyone. Participants can sign up through the Nike Paris app and nike.com.

YOU ASKED…

What is the Victory Mode tour?

It is a series of sports events hosted by Nike and Kylian Mbappé to inspire youth to participate in sports.

Who can participate in the Victory Mode events?

All youth are welcome to join and can register via the Nike Paris app or nike.com.

Where will the next Victory Mode event be held?

The next event will be on May 18 in Nanterre.

Who is organizing the Victory Mode events?

The events are organized by Nike in collaboration with Kylian Mbappé and Golden Blocks.

Media: Courtesy of Nike Inc.

Editor’s Note: All listed prices were correct at the time of publication. This article contains editorial selections and paid partnerships. Please note that this article may contain some affiliate links to products and we may receive a commission for selected purchases.