Intimate Talk with Gisele Bündchen at Art Basel Miami
During Art Basel Miami, IWC Schaffhausen organized a conversation with supermodel and brand ambassador Gisele Bündchen. This event emphasized the importance of time, as Gisele shared how she balances a packed schedule, personal time, and family time. Another key topic of the discussion was the Ingenieur Automatic 40, covering its history and styling tips.

Gisele Bündchen’s Influence in Fashion and Beyond
Recognized for her influence in the fashion industry and beyond for nearly three decades, Gisele shared her thoughts on time management, watches, and style. The intimate conversation took place at The Bass, a contemporary art museum in Miami Beach, renowned for its focus on design, fashion, and architecture. She was joined onstage by style and watch editor Malaika Crawford.
Highlighting Gérald Genta’s Design Influence
The discussion highlighted design, particularly referencing watch designer and artist Gérald Genta. This year, the Swiss luxury watchmaker launched the Ingenieur Automatic 40. It takes design inspiration from Genta’s Ingenieur SL (Reference 1832) from the 1970s, meeting high standards in ergonomics, finishing, and technology.
Details of the Ingenieur Automatic 40 Collection
The Ingenieur Automatic 40 collection includes one reference in titanium and three in stainless steel, featuring black, silver-plated, and aqua dials. It is powered by the IWC-manufactured 32111 caliber, offering a power reserve of 120 hours. All models have soft-iron inner cases to protect the movements from magnetic fields and are water-resistant up to 10 bar.
Gisele Bündchen’s Favorite Watch
Gisele’s preferred model is the Ingenieur Automatic 40 (Ref. IW328903) because of its aqua dial. She described it as an ideal 21st-century sports watch, perfect for her busy lifestyle. The stainless steel watch with an integrated bracelet is suitable for both casual and formal occasions, making it a versatile accessory.
Gisele’s Perspective on Time and Style
“With a packed schedule and always being on the move, I have learned to make the most of every hour,” said Gisele. “I like wearing my Ingenieur because it is beautiful and comfortable. You can wear it with anything, and it will look great.”
Celebrating the Collaboration Between Gisele and IWC Schaffhausen
The event highlighted the connection between horology, style, and design, showcasing the mutual admiration between Gisele and IWC Schaffhausen. Gisele became part of the IWC family as a brand ambassador in 2022. Their partnership is based on mutual values and shared ambitions.
Gisele’s Achievements and Environmental Work
Throughout her career, Gisele has become one of the most successful and recognizable supermodels globally. Her success is not only due to her work with legendary photographers and fashion houses but also her dedication to sustainability. Since 2009, she has been a Goodwill Ambassador for the United Nations Environmental Program and has been honored by institutions like Harvard University for her commitment to environmental issues.
YOU ASKED…
What did Gisele Bündchen discuss during the event?
Gisele discussed time management, the importance of balancing a packed schedule, personal time, and family time, as well as her love for the Ingenieur Automatic 40 watch.
Why does Gisele Bündchen prefer the Ingenieur Automatic 40?
Gisele loves the Ingenieur Automatic 40 (Ref. IW328903) for its aqua dial and versatility, making it suitable for both casual and formal occasions.
Who joined Gisele Bündchen on stage during the conversation?
Style and watch editor Malaika Crawford joined Gisele Bündchen on stage during the conversation at Art Basel Miami.
What are the key features of the Ingenieur Automatic 40?
The Ingenieur Automatic 40 features a design inspired by Gérald Genta, is powered by the IWC-manufactured 32111 caliber with a 120-hour power reserve, and includes models with black, silver-plated, and aqua dials. It is also water-resistant up to 10 bar and has a soft-iron inner case for protection against magnetic fields.
Editor’s Note: All listed prices were correct at the time of publication. This article contains editorial selections and paid partnerships. Please note that this article may contain some affiliate links to products and we may receive a commission for selected purchases.
SHARE THIS ARTICLE